The underdog can win

Over a long period of time, the favourites always win.

That’s why league formats generally reward the best team.

But in shorter bursts, like Cup formats, its possible for the underdog to win.

If you’re a startup, you’re probably an underdog.

Don’t get dragged down into a slugfest.

A long battle favours the incumbent.

Your only chance of victory comes from a speedy battle.

Speed things up! Chase quick victory.

You are the underdog. You don’t want a long battle.

The underdog can win.