Most times, you mustn’t lie or exaggerate, or pretend.
You need people to trust you, and you need help
If you under-deliver, they won’t trust you.
If you don’t ask for help, no one will offer.
But sometimes, just sometimes, the life of an entrepreneur entails less than 100% transparency.
People want to see strength & confidence & certainty in you.
Regardless of your inner mental state or bank balance, you have to look the part.
Sometimes you just gotta fake it.