Entrepreneurs have only one strategy


Hand drawing a game strategy with white chalk on a blackboard.

Make a profit. That’s the only strategy there is.

Market share strategy, exit strategy, differentiation strategy, growth strategy… these are all secondary.

Its all about profit. If market share will result in a profit, then fine, chase market share.

But if market share will result in market share only, then forget about it.

Business is about one thing: Making money.

If you want to make money you need a strategy to make profit.

Entrepreneurs only have one strategy: a profit strategy.